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Marketing Manager | Fintech
Exponential Science
Who we are
Exponential Science is a foundation led by visionary founders Dr. Paolo Tasca and Dr. Nikhil Vadgama, who have advanced emerging technologies through education, research, and innovation. Recognizing the power of the convergence of technologies such as blockchain, AI, and IoT to tackle complex multidisciplinary challenges, they founded Exponential Science as a natural evolution of their long-standing work, aiming to strive towards a more inclusive and innovative future for all.
About the Role
We are seeking an experienced and highly motivated Marketing Manager to join our business team for a fintech startup focused on the Americas region, providing digital financial services designed for the region’s specific needs.. You will play a crucial role in defining, creating and executing branding, marketing approach, and digital/social media campaigns to launch our new product to the regional markets and drive customer acquisition and adoption.
Responsibilities
- Develop and execute digital marketing campaigns for customer acquisition and engagement.
- Manage social media, SEO, PPC, and content strategies to drive traffic and conversions.
- Collaborate with creative teams to craft compelling messaging, visuals and branding.
- Monitor campaign performance and adjust strategies and tactics based on analytics.
- Stay ahead of fintech marketing trends and competitive landscape
Required Qualifications
- Expertise in digital marketing tools (Google Ads, Meta Ads, CRM platforms) and social media channels (Whatsapp, TikTok, Facebook)
- Strong SEO, SEM, and social media marketing knowledge.
- Ability to analyze customer behavior and campaign performance metrics.
- Deep understanding of content strategy and brand positioning.
- 3+ years experience in marketing of digital financial services, ideally in Central America and/or startup environment
- Languages: English, Spanish
What We Offer
- The opportunity to shape the financial services innovation in Central America
- Collaboration with a passionate, top global team of product and tech experts to deliver customer centric, innovative solutions
- Access to a global network of blockchain innovators, investors, and resources
- Competitive remuneration and performance-based incentives
- The chance to work in an entrepreneurial environment at the intersection of education, research, and venture capital in cutting-edge technologies
To Apply:
Please submit your CV and a brief cover letter highlighting your relevant experience to hr@exp.science.